Navigating LinkedIn B2B Marketing Do’s and Don’ts
LinkedIn has emerged as a powerful force in the B2B marketing sector. 65% of its users are responsible for procurement in their organisations. LinkedIn B2B marketing allows you to reach professionals that you can access through this platform, generate leads using their personal information, and create brand awareness through this medium. Having set up a […]
A Comprehensive Guide on How to Build a Personal Brand
Who you are. What you do. What makes you different from your competitors- there is one way to address all these queries- personal branding. It is not just a resume or an elevator pitch. Personal branding is more than a collection of words describing you- it’s the essence of you. It is the number one […]