Leaders of tech products and services companies already know that:
- Competition in the tech space is now similar to the consumer products space
- Barrier to entry has become very low
- Pricing is under extreme pressure
- Getting an audience, even for high-quality and/or disruptive solutions, is almost impossible
- Hiring, even just adequately-skilled talent, is tough
Is there something common to the companies that overcame these challenges and succeeded?
Yes, they had a “strong digital brand”.
HERE IS YOUR CHANCE TO HEAR THE REAL STORIES OF REAL COMPANIES.
In this event you will hear from reputed practitioners of this craft, their personal stories, tips, tricks, challenges etc.
Who should attend:
CEOs, Founder and Co-Founders, Top Management, and Marketing Heads/ CMOs
What you will hear
- Relevance of digital brand building for tech companies – the strategic perspective
- 3 Real stories of digital brand building that delivers impact with
- Target customers
- Product and technology principals
- Prospective talent
The sessions are filled with practical tips, tricks, examples, successes (and failures), and challenges in building a strong digital brand.
Icing on the cake
Focused networking with a room full of your peers with their own problems, solutions, and opinions to set you thinking!
Agenda
2:00 – 2:30 – Registration
2:30 – 3:15 – Keynote address
3:30 – 4:00 – Fireside Chat – Digital brand building for tech services companies in competitive spaces
4:15 – 4:45 – Fireside Chat – Digital brand building for partners of large tech brands (Atlassian, SAP, Salesforce, Microsoft, IBM, Oracle, and more)
5 – 5:45 – Fireside Chat – Digital brand building for talent acquisition and engagement
6 onwards – Networking over hi-tea
Speakers
- Shekhar Badve, Founder Director, Lokus Design
- Ashish Katkar, Founder & CEO, Verinite
- Swapnil Kosare, Sr. Marketing Manager, enreap
- Neville POSTWALLA, Vice President – Talent Management, Harbinger Group
Write to us at info@i-midastouch.com for a personal invite.
